This module is designed to advance executive learners understanding and appreciation of the nature and practice of creativity, innovation and entrepreneurship in business and their role in the sustainable development of existing and new business ventures. It will support development of an entrepreneurial mindset, encourage enterprising behaviour and help students to manage entrepreneurial skills whether how to start a new venture, join an entrepreneurial venture, acquire a business, create a new venture or within a large organisation.

The indicative syllabus includes an introduction to the nature and practice of creativity in business and its role in the sustainable development of existing and new business ventures. This is followed by an exploration of Ideation; Creativity Techniques); Idea Validation; Business opportunity recognition and authentication, Design Thinking; New Product/Service Development Process; the Creativity Process in individuals; and nurturing and managing Creativity in an Organisation. The nature and typologies of innovation and entrepreneurship in a new and existing business context is explored as is the business planning process as are emergent areas of relevance to creativity, innovation and entrepreneurship.

On successful completion of this module, students will be able to: • Extrapolate the core concepts of creativity, innovation and entrepreneurship and discuss their organisational roles in the context of organisational success • Analyse the role of creativity and innovation and apply creativity techniques with a view to generating new venture ideas in a complex international business environment • Synthesise key business skills in areas such as opportunity recognition; strategic analysis and external environment evaluation; management and leadership

On successful completion of this module, students will be able to: • Display awareness of their own creative and innovative abilities • Demonstrate cognisance of innovative and entrepreneurial capabilities and processes in organisations • Apply critical thinking and decision making skills to core business functions while refining self-managed learning skills including reflection, questioning, time management and prioritisation

On successful completion of this module, students will be able to: N/A

This module nurtures students as co-creators of value to both business and society. Students will be asked to use the frameworks and concepts presented in their readings and videos to structure their opinions/thoughts in response to questions listed in the pre-class preparation for each topic. The module will be taught using a combination of lectures, tutorials and workshops in order to support knowledge transfer, and the development of student skills and abilities. The learning platform will be established in interactive discussion based lectures with an exploration of the body of knowledge focusing on relevant theories and concepts, industry examples, and case studies which will be used to facilitate collaborative critical analysis and reflection. Experiential and problem-based learning will be used in tutorials and workshops to apply creativity techniques to proactive, responsible, sustainable business opportunity exploration and validation. As with all KBS programmes and modules this module adopts UL graduate attributes as its overarching learning goal with linked programme learning outcomes, module learning outcomes with clearly articulated assurance of learning. Graduate attributes will be developed in the following ways: Agile: Students are expected to be agile in their learning through independent study, self-directed learning and coursework; Articulate: Students will become articulate in expressing advice through the use of in-class discussions, presentations and written coursework; Courageous: Students will be required to participate openly in class discussions, group work and assessments that require them to step outside their comfort zone; Curious: Students will be encouraged to be curious in their acquisition of knowledge of through practical examples, coursework and in-class groupwork; Responsible: Students will develop a sense of responsibility through class discussions on various ethical and sustainable issues and challenges.