Module Code - Title:
PT4038
-
PRODUCTION AND SERVICE SYSTEMS
Year Last Offered:
2025/6
Hours Per Week:
Grading Type:
Prerequisite Modules:
Rationale and Purpose of the Module:
Prior module material may be seen as disparate unconnected knowledge. The aim of this module is o draw together learning from prior modules into a whole-systems perspective, through the application of operations theory to case questions in specific domain areas. This is a capstone module.
Syllabus:
Differentiation between production, manufacturing and service activities. Analysis of case examples linked back to theory of supply chain operations in specifc domains, as follows. Systems dynamics phenomena: Forrester-Bullwhip effect and explanation (Beer game or similar eg mortgage game), in eg a service environment. Supply chain operations reference model SCOR, and SCE implementation framework, in eg a global high technology supply chain case context. New service development, including service encounter and service quality, in eg a franchise casse context. Capacity and demand management, including forecasting and yield/revenue management, in eg a health service case context. Waiting time management and capacity planning in variable time and demand environments, eg airport or health service design case context.
Learning Outcomes:
Cognitive (Knowledge, Understanding, Application, Analysis, Evaluation, Synthesis)
To differentiate between production, manufacturing and service activities. To map, analyse, generate and evaluate alternative solutions to production-service questions, with reference to underpinning operations management theory. To apply these to a range of application domains through case studies: Systems dynamics phenomena: Forrester-Bullwhip effect and explanation. Beer game or similar eg mortgage game. Realisation of supply chain operations reference model SCOR, and SCE implementation framework, in eg a global high technology supply chain context. New service development including service encounter and service quality in eg a franchise context. Capacity and demand management, including forecasting and yield/revenue management, in eg a health service context. Waiting time management and capacity planning in variable time and demand environments, eg airport or health service design.
Affective (Attitudes and Values)
To value the common systems nature of service and production enterprises. To respond to service problems from an operations perspective To develop a value system that reflects both provider (subjective) and user (objective) perspectives in both production and service in design tradeoffs. To develop a stance on teamwork.
Psychomotor (Physical Skills)
To collaborate with others in a project team setting.
How the Module will be Taught and what will be the Learning Experiences of the Students:
Lectures, labs, case study analysis in small teams (eg 3 persons), present accounts in report / poster form.
Research Findings Incorporated in to the Syllabus (If Relevant):
Prime Texts:
Fitzsimmons JA and Fitzsimmons M. (2008)
Service Management 6th ed
, McGraw-Hill
Other Relevant Texts:
Hopp W and Spearman (2007)
Factory Physics
, McGraw-Hill
Simchi-Levi, Kaminsky and Simchi-Levi (2009)
Designing and Managing the Supply-Chain
, McGraw-Hill
Programme(s) in which this Module is Offered:
Semester(s) Module is Offered:
Module Leader:
Con.Sheahan@ul.ie